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What Are Contact Lens Sales Worth?

  • by: Jennifer
  • On: 16, Aug 2022
18 min read
4 min read

What Are Contact Lens Sales Worth?

HOW MUCH CAN AN OPTOMETRY PRACTICE CAN GENERATE IN CONTACT LENS SALES? "There is no money in contact lenses" is a sentiment the industry has been hearing for the past decade. With the launch of online...

2 min read

Auto-reminders to Increase the Cash Flow of Your Practice

Auto-reminders can offer an easy way to market to your patients when they are due to re-order. To have them thinking of your practice first - an email or text can make all the difference. The most com...

3 min read

How to Create a Better Patient Experience

Providing an outstanding patient experience is one of the biggest competitive advantages a practice can have. Rather than compete on price, 66% of businesses compete based on a customer experience. So...

3 min read

Embracing Online Contact Lens Sales

ONLINE CONTACT LENS SALES IS ONLY GROWING Ordering contact lenses online is nothing new, and patients are looking for convenience. Barriers to ordering from a doctor's office are calling, order, and c...

How to make revenue after business hours

Want to generate sales while you sleep? Did you know the most common time a patient orders their contact lenses is at night? Most patients work during the day, and their focus often isn't on taking ca...

4 min read

Meet our Team!

3 min read

Dr. Contact Lens Announces New VP of Sales, Robin Rhodes

Dr. Contact Lens, Fort Lauderdale, FL –February 23rd, 2022 – Dr. Contact Lens, the first contact lens service company that streamlines the contact lens ordering process for both patients and private p...

3 min read

Dr. Contact Lens Completes Full Integration With New Era / e-dr.

Dr. Contact Lens, Fort Lauderdale, FL –January 15th, 2022 – Dr. Contact Lens, the first contact lens service company that streamlines the contact lens ordering process for both patients and private pr...

2 min read

Mine your data to find hidden revenue

Your data is worth a lot. Wondering how you can make revenue from this data? With technology you can easily view a list of patients in every category, and in one click market to them via text & em...

1 min read

What does it cost to implement DCL?

What does it cost to implement DCL? You're first thought when thinking about implementing technology might be: this will cost me money. While this is a fair thought, technology is designed to streamli...

9 min read

Top 10 reasons to sell online

Why are some offices adopting online contact lens sales?

6 min read

Learn more about our sales guarantee.

Have you been wondering what Dr. Contact Lens can do for your practice?

7 min read

Cost analysis of contact lenses

What do we really make on contact lenses? We've tracked the steps it takes your staff to process a single contact lens order from order to dispense and it is about 15 minutes (If they pick up after th...

7 min read

There is A LOT of money in contact lenses!

How can branding bring you more contact lens sales?

Why branding?

Do You Value Your Contact Lens Sales?

Ever catch yourself thinking there is no money in contact lenses? Think again! Contact lenses are very profitable, the key is selling in volume. How to do this? Start giving your patients what they ar...

How quick can I setup online sales?

You can be ready to go in 5 days or less

Show me the ordering

So, you've heard about Dr. Contact Lens...

Hidden revenue...lets go after it!

Ever find a $20 bill in your pocket and feel like you just won the lottery?

The future is here - is your practice ready?

CHANGE IS THE JOURNEY OF ANY SUCCESSFUL BUSINESS

Increase sales & reduce costs

Want to make more money?

Why you need business intelligence

METRICS DESIGNED TO INCREASE REVENUE The business intelligence portal is what you have access to when you're registered with Dr. Contact Lens. This portal is designed with everything a practice owner ...

FTC rule - comply & still win!

At Dr. Contact Lens we believe in adapting as times are changing. Every change is an opportunity for growth - even when it doesn't feel like it. Let's talk about the newest ruling by the FTC regarding...

Upgrade now, thank yourself later

Optometry & Tech

Do you know what your competitors are doing?

Ever wonder why your patients order from other websites when you offered the exact same price in office? Perception and convenience are the two factors that keep your patients engaged with other onlin...

How to turn walking scripts into sales

Do you love math? If you are a business owner, you probably do!

How ship to home will help you scale

One of the greatest advantages of being registered on Dr. Contact Lens is that you can provide your customers with a variety of shipping options to help increase your sales and loyalty. Dr. Contact Le...

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What Are Contact Lens Sales Worth?

Posted by Jennifer on Aug 16, 2022 10:57:59 AM

HOW MUCH CAN AN OPTOMETRY PRACTICE CAN GENERATE IN CONTACT LENS SALES?

"There is no money in contact lenses" is a sentiment the industry has been hearing for the past decade. With the launch of online sales, ODs have begun to see a steady decline in sales, and often give up on trying to sell all together. The average ECP generates 33% of their gross revenue from contact lens sales and fittings. So, it can be quite a profitable part of any practice. The key is understanding what each patient is worth to your practice.

Read More

Topics: Contact Lens Sales

Auto-reminders to Increase the Cash Flow of Your Practice

Posted by Jennifer on Aug 15, 2022 3:12:28 PM

Auto-reminders can offer an easy way to market to your patients when they are due to re-order. To have them thinking of your practice first - an email or text can make all the difference. The most common time a patient orders their contact lenses is at night.What is interesting, is most patients would actually prefer to order from their eye doctor - they just don't have an easy way to access ordering. 

Read More

Topics: Auto-reminders

How to Create a Better Patient Experience

Posted by Jennifer on Aug 15, 2022 3:00:37 PM

Providing an outstanding patient experience is one of the biggest competitive advantages a practice can have. Rather than compete on price, 66% of businesses compete based on a customer experience. So what is the formula for standing out from the competition? A balance of innovation and customer service. Sounds easy right? In some ways it is. In this article I dive into what some business's do that make them different. 

Read More

Topics: Patient Experience

Embracing Online Contact Lens Sales

Posted by Jennifer on Aug 15, 2022 2:35:42 PM

ONLINE CONTACT LENS SALES IS ONLY GROWING

Ordering contact lenses online is nothing new, and patients are looking for convenience. Barriers to ordering from a doctor's office are calling, order, and come drive to pick it up. all during business hours that often conflict with their own work schedules (not to mention rising gas prices). With the convenience of the online world, it is important to offer your patients ship to home options to increase your true capture rate. Remember, distributors can't assess how many patients walk with their Rx or re-order online. According to Jobson Optical Research's Contact Lens Insight Survey, 55.2% of patients who order online cited it was "just easier to purchase online."

Read More

Topics: Online Sales

How to make revenue after business hours

Posted by Jennifer on Jul 22, 2022 12:44:18 PM

Want to generate sales while you sleep?

Did you know the most common time a patient orders their contact lenses is at night? Most patients work during the day, and their focus often isn't on taking care of their personal business. What is interesting, is most patients would actually prefer to order from their eye doctor - they just don't have an easy way to access ordering. 

Read More

Topics: Business after hours

Meet our Team!

Posted by Jakob Sauppe on May 26, 2022 3:35:44 PM

 

Read More

Dr. Contact Lens Announces New VP of Sales, Robin Rhodes

Posted by Jakob Sauppe on Feb 25, 2022 12:11:29 PM

Dr. Contact Lens, Fort Lauderdale, FL –February 23rd, 2022 – Dr. Contact Lens, the first contact lens service company that streamlines the contact lens ordering process for both patients and private practice owners via its powerful website, today announced the appointment of their new Vice President of Sales, Robin Rhodes.

Read More

Topics: Distributors

Dr. Contact Lens Completes Full Integration With New Era / e-dr.

Posted by Jakob Sauppe on Feb 16, 2022 11:09:10 AM

Dr. Contact Lens, Fort Lauderdale, FL –January 15th, 2022 – Dr. Contact Lens, the first contact lens service company that streamlines the contact lens ordering process for both patients and private practice owners via its powerful website, announced today the partnership and full integration of their new distributor, New Era / E-Dr.

Read More

Topics: Distributors

Mine your data to find hidden revenue

Posted by Jennifer on Jun 9, 2021 3:22:29 PM

Your data is worth a lot. Wondering how you can make revenue from this data?

With technology you can easily view a list of patients in every category, and in one click market to them via text & email letting them know it's time to order or schedule an exam. What is key is marketing to your own patient base regularly to stay connected. 

Read More

Topics: data

What does it cost to implement DCL?

Posted by Jennifer on Apr 14, 2021 7:00:00 AM

What does it cost to implement DCL?

You're first thought when thinking about implementing technology might be: this will cost me money. While this is a fair thought, technology is designed to streamline and grow your business beyond the cost of implementation.

Read More

Topics: pricing

Top 10 reasons to sell online

Posted by Jennifer on Apr 9, 2021 10:21:16 AM

Why are some offices adopting online contact lens sales?

 

Read More

Learn more about our sales guarantee.

Posted by Jennifer on Jan 22, 2021 11:25:23 AM

Have you been wondering what Dr. Contact Lens can do for your practice? 

Read More

Topics: guarantee

Cost analysis of contact lenses

Posted by Jennifer on Nov 4, 2020 10:29:55 AM

What do we really make on contact lenses?

We've tracked the steps it takes your staff to process a single contact lens order from order to dispense and it is about 15 minutes (If they pick up after the first attempt to remind the patient).

What does it cost you to ship everything home and save 300 hours of staff time a year? Let's break it down:

Read More

There is A LOT of money in contact lenses!

Posted by Brianna on Sep 14, 2020 5:15:00 AM

 

Read More

Topics: Volume sales

How can branding bring you more contact lens sales?

Posted by Jennifer on Jul 28, 2020 6:00:00 AM

Why branding?

Read More

Topics: revenue growth, branding

Do You Value Your Contact Lens Sales?

Posted by Jennifer on Jul 8, 2020 8:30:00 AM

Ever catch yourself thinking there is no money in contact lenses?

Think again! Contact lenses are very profitable, the key is selling in volume. How to do this? Start giving your patients what they are asking for.. a better way to order from you.

It's important to think about:

  • Why are contact lens sales not valued?
  • Is it because we’ve capitulated to 1800?
  • Do we feel the margin is too small?
  • How does not caring about contact lens sales translate into the larger revenue issues of the practice?
Read More

Topics: concierge services, walking scripts, exit through the gift shop, sales, technology, revenue growth, scaling, hidden revenue, staff efficiency

How quick can I setup online sales?

Posted by Jennifer on Jul 6, 2020 6:00:00 AM

You can be ready to go in 5 days or less

Read More

Topics: optometry, optometrist, one click ordering, contacts in a click, concierge services, sales, technology

Show me the ordering

Posted by Jennifer on Jul 2, 2020 6:30:00 AM

So, you've heard about Dr. Contact Lens...

Read More

Topics: one click ordering, contacts in a click, staff efficiency

Hidden revenue...lets go after it!

Posted by Jennifer on Jul 1, 2020 7:00:00 AM

Ever find a $20 bill in your pocket and feel like you just won the lottery?

Read More

Topics: revenue growth, scaling, hidden revenue, increase revenue

The future is here - is your practice ready?

Posted by Jennifer on Jun 30, 2020 6:00:00 AM

CHANGE IS THE JOURNEY OF ANY SUCCESSFUL BUSINESS

Read More

Topics: optometry, contact lenses, optometrist, concierge services, technology, scaling

Increase sales & reduce costs

Posted by Jennifer on Jun 29, 2020 6:00:00 AM

Want to make more money?

Read More

Topics: contact lenses, contacts in a click, sales, revenue growth

Why you need business intelligence

Posted by Jennifer on Jun 28, 2020 6:11:30 PM

METRICS DESIGNED TO INCREASE REVENUE

The business intelligence portal is what you have access to when you're registered with Dr. Contact Lens. This portal is designed with everything a practice owner needs to understand their business, and find opportunities to make more revenue.

Read More

Topics: optometry, contact lenses, optometrist, sales, revenue growth, scaling, business intelligence

FTC rule - comply & still win!

Posted by Jennifer on Jun 28, 2020 1:31:07 PM

At Dr. Contact Lens we believe in adapting as times are changing. Every change is an opportunity for growth - even when it doesn't feel like it. Let's talk about the newest ruling by the FTC regarding contact lens prescriptions. 

Read More

Topics: optometry, contact lenses, optometrist, one click ordering, walking scripts, exit through the gift shop, sales, technology, FTCruling

Upgrade now, thank yourself later

Posted by Jennifer on Jun 26, 2020 6:00:00 AM

Optometry & Tech

Read More

Topics: contact lenses, one click ordering, technology, revenue growth

Do you know what your competitors are doing?

Posted by Jennifer on Jun 22, 2020 1:27:39 PM

Ever wonder why your patients order from other websites when you offered the exact same price in office?

Perception and convenience are the two factors that keep your patients engaged with other online retailers. Here are some things that online competitors do to snag that sale before you have a chance:

Read More

Topics: optometry, shipping, contact lenses, optometrist, one click ordering, contacts in a click, concierge services, exit through the gift shop

How to turn walking scripts into sales

Posted by Jennifer on Jun 22, 2020 1:02:52 PM

Do you love math? If you are a business owner, you probably do!

Read More

Topics: optometry, shipping, contact lenses, optometrist, one click ordering, contacts in a click, concierge services, walking scripts, exit through the gift shop

How ship to home will help you scale

Posted by Jennifer on Jun 22, 2020 12:27:50 PM

One of the greatest advantages of being registered on Dr. Contact Lens is that you can provide your customers with a variety of shipping options to help increase your sales and loyalty.

Dr. Contact Lens is a platform and marketplace for practices to create an efficient ship to home system. Shipping orders saves you 325+ hours of staff time for every 1,000 orders. It also sends a very clear message to your patients: We offer convenience.

In small business, it is easy to get caught up in the cents and dollars of cost. When shipping gives you the ability to scale and grow in volume, the benefits outweighs this cost. Dr. Contact Lens gives you the tools to sell to more, making shipping costs a worthwhile expenditure. 

We have put together a run-down of the shipping strategies and cost analysis to keep your customers coming back and building your revenue.  



Shipping costs & options

What does a consumer want when they shop on an e-commerce site? You guessed it, free shipping. Online stores offering free shipping will widely see more orders. Aside from allowing customers to track their orders,  we offer fast, premium shipping options that enable you to improve the customer experience by communicating a clear delivery day. So what does it cost the average practice to ship all their orders home? Let's take a look at a typical practice.


The average practice does 500 orders a year 

Read More

Topics: optometry, shipping, contact lenses, optometrist, one click ordering, contacts in a click, concierge services

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