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FTC compliancy & Digital scripts (Integrated & Unintegrated accounts)

Written by Jennifer | Aug 14, 2020 4:08:23 PM

One of the easiest ways to grow your contact lens practice is to offer digital prescriptions inside your contact lens store.

 

Where do I purchase a signature pad?

Buy your signature pad here

How does this work?

To send a digital scripts, simply invite them to their portal. They can download their prescription OR order in one easy click from you. Be sure to upload their insurance benefits before sending them the invitation.  

Why would they order from us?

Traditional methods of handing out paper scripts results often in you never seeing that patient for an order again. Giving them a digital script inside your store is like exiting through a gift shop. The patient now can see how easy it is to order and they get to use insurance benefits. 

It takes your patient 12+ steps to order elsewhere, and it costs more!

If they download their script, they have to enter data, wait for it to be verified and self submit to insurance. That is a lot of extra work for no added benefit. Now you can win these patients over every time. 

How much can you make handing out digital prescriptions?

If 20-30% of your patients ask for their script (which is what research shows) - then here is some math.

800 patients a year x 25% = 200 patients

200 patients x $350+ sale = $70,000+

Offer what no one else can and capture those sales back into your practice!